IICM Assessment Procedure

IICM acknowledges your dedication to the profession with your interest in achieving one of our professional credentials. We know your time is valuable and try to make the credential process as smooth as possible.

Before you apply, please read the Self Paced Masterclass module for the credential in which you are interested. The Masterclass modules includes detailed information and seeks to create a common minimum knowledge benchmark of the module.

You may register for assessment of each module individually to pursue the Certificate Programs,


Sr. No.	Name of The Module	Fees (USD)	Register Now	Certificate in Digital Marketing
1	Website Development and Design	$ 9	Pay Online
			Pay Offline
2	eMail Marketing	$ 9	Pay Online
			Pay Offline
3	Affiliate Marketing	$ 9	Pay Online
			Pay Offline
4	Online Advertising	$ 9	Pay Online
			Pay Offline
5	Search Engine Marketing	$ 18	Pay Online
			Pay Offline
6	Web Analytics and Conversion Optimization	$ 9	Pay Online
			Pay Offline
7	Social Media	$ 18	Pay Online
			Pay Offline
8	Web PR	$ 18	Pay Online
			Pay Offline
9	Viral Marketing	$ 9	Pay Online
			Pay Offline
10	Mobile Marketing	$ 9	Pay Online
			Pay Offline
11	Customer Relationship Management	$ 9	Pay Online
			Pay Offline
12	Digital Marketing Strategy	$ 9	Pay Online
			Pay Offline

Signifies Required Module

Assessment Procedure

Once a student is ready to get assessed and certified by IICM. An assessment fee is payable to the International Institute of Creative Marketing (IICM) to cover the costs associated with communication, administration of an independent third-party assessment and award certification documents.The assessment seeks to create a common minimum knowledge benchmark of the module.

On successful completion of the assessment the candidate should, 

• Know the basics fundamentals and understand the key terms and concepts related to the module
• Know the regulatory requirements for operations
• Be able to implement best practices
• Display proficiency by example

Assessment Structure

An individual assignment is allotted to a student upon requesting for an assessment. Assignments are expected to be submitted within 4 weeks of registering for assessment.