Important Books on Web Analytics and Conversion Optimization
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Web Analytics: An Hour a Day by Avinash Kaushik
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Web Analytics For Dummies (For Dummies (Computers)) by Pedro Sostre and Jennifer LeClaire
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Complete Web Monitoring: Watching Your Visitors, Performance, Communities, and Competitors by Alistair Croll, Sean Power, Croll Alistair, and Power Sean
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Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights by Dennis R. Mortensen
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Cult of Analytics: Driving online marketing strategies using web analytics (Emarketing Essentials) by Steve Jackson
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Web Marketing All-in-One Desk Reference For Dummies by John Arnold, Ian Lurie, Marty Dickinson, and Elizabeth Marsten
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Advanced Web Metrics with Google Analytics by Brian Clifton
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Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions by Tim Ash
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Google Analytics by Mary E. Tyler and Jerri Ledford
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Google Analytics 2.0 by Jerri L. Ledford and Mary E. Tyler
